J. Walter Thompson Ford Motor Co. Advertisements, 1944-2001

Advertisements created by the J. Walter Thompson advertising agency for Ford Motor Company’s lines of consumer and commercial vehicles, tractors, auto parts, and dealerships. More »

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See how the other three quarters lives. The new... jwtad530060020
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6 a.m. Thunderbird time jwtad160060110
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Ford's all-new Bronco! jwtad350010960
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Only one pickup works like a truck rides like a... jwtad390160210
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Introducing Ranchero / 77. For the man in charge. jwtad420010030
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Audi. BMW. Focus. Lexus. Porsche. jwtad550190030

About the Digital Collection

This collection represents advertisements in multiple formats created by the J. Walter Thompson advertising agency for Ford Motor Company's lines of cars, trucks, vans, and SUVs; Ford Farming line of tractors; Genuine Ford Parts; and dealerships and automotive services from 1945 through 2001. A majority of the collection consists of magazine and newspaper advertisements but there are examples of promotional literature, outdoor advertising, and insertion scheduled for scattered years. Noteworthy automobile launches include the redesigned 1949 Ford, Thunderbird, Mustang, Taurus, Explorer, Ranger, and Escort. The collection also includes many examples of several well-known Ford campaigns such as "There's a Ford in Your Future," the Peanuts campaign for the Falcon, "Built Ford Tough," and "Have you Driven a Ford Lately?"

Archival box 662021fec6ccf1e2140da69cbd61cecbe08b0311ae85e1282fd2c82bf5aa223aSource Collection

This digital collection comprises selected materials from the following archival collection at David M. Rubenstein Rare Book & Manuscript Library:

J. Walter Thompson Company. Domestic Advertisements collection 1875-2001 and undated, bulk 1920s-1990s

Collection #RL.00687 | 360 Linear Feet; 300,000 Items

ABSTRACT

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