"My beer is RHEINGOLD-the DRY beer"

Item Info

Title:
"My beer is RHEINGOLD-the DRY beer"
Headline:
"My beer is RHEINGOLD-the DRY beer"
Date:
1950s
Description:
Campaign Case Studies ; Beverages-Beer-Rheingold, 1954-1959
Company:
Rheingold
Placement Company:
Outdoor Advertising
Product:
Rheingold Extra Dry Beer
Subject:
Beverages
Format:
Tone:
Black & White
Rights Note:
Most of the advertisements digitized as part of the the ROAD: Resource of Outdoor Advertising Descriptions Project were published after 1923. Therefore, the majority of advertisements represented in this resource are not in the public domain. The advertisements may be used by anyone for research, teaching, private study, or general interest. For any other uses of these advertisements please see our page on copyright and citations https://library.duke.edu/rubenstein/research/citations-and-permissions.
Digital Collection:
Resource of Outdoor Advertising Descriptions (ROAD)
Source Collection:
Outdoor Advertising Association of America (OAAA) Archives, 1885-2019 and undated
Identifier:
  • oaaaarchives
  • duke:196211
  • BBB4762
  • ark:/87924/r3571841q
  • 45e1e7da-7b01-45f3-acd5-5a52ea10fbf5
Permalink:
https://idn.duke.edu/ark:/87924/r3571841q
Sponsor:
Adopted by Fletcher Family Foundation in honor of Nancy Fletcher