The Rich Low 'Tar'

Item Info

Title:
The Rich Low 'Tar'
Headline:
The Rich Low 'Tar'
Date:
1980?
Description:
Billboard features black background, image of cigarette packs.
Company:
Viceroy
Placement Company:
Foster & Kleiser
Product:
Viceroy Rich Lights Cigarettes
Subject:
Consumer Goods & Services
Setting:
Urban setting
Medium:
billboards (site elements)
Format:
Tone:
Color
Rights Note:
Most of the advertisements digitized as part of the the ROAD: Resource of Outdoor Advertising Descriptions Project were published after 1923. Therefore, the majority of advertisements represented in this resource are not in the public domain. The advertisements may be used by anyone for research, teaching, private study, or general interest. For any other uses of these advertisements please see our page on copyright and citations https://library.duke.edu/rubenstein/research/citations-and-permissions.
Digital Collection:
Resource of Outdoor Advertising Descriptions (ROAD)
Source Collection:
Outdoor Advertising Association of America (OAAA) Archives, 1885-2019 and undated
Identifier:
  • oaaaarchives
  • duke:215605
  • AAA6311
  • ark:/87924/r3d50fx35
  • 5e6646d5-569d-4477-91c4-83662c63a14f
Permalink:
https://idn.duke.edu/ark:/87924/r3d50fx35
Sponsor:
Adopted by Fletcher Family Foundation in honor of Nancy Fletcher