The Thompson Blue Book On Advertising (1906)

Item Info

Title:
The Thompson Blue Book On Advertising (1906)
Date:
1906
Description:
JWT Publications 4. Images of selected pages from this item are available. Chapter headings: Introduction - Advertisers' Announcements; Index to Advertisements - Confidence the Basis - Forging the Chain - Getting the Name Up - J. Walter Thompson Offices - Leading Dailies and Weeklies - Organized for Advertising Power - Right Using of Right Wording - Specimen Advertisements - Stepping to the Right Tune - The Spanish Advertising Department for Central and South American Countries - Where Good Advertising is the Constant Product - Where Tradition Costs - Office Locations of J. Walter Thompson Co..
Company:
Category:
Early Advertising Publications
Subject:
Format:
advertisements
Type:
Still Image
Rights:
Free Re-Use
No Copyright - United States
Digital Collection:
Emergence of Advertising in America: 1850-1920
Identifier:
  • duke:428385
  • Q0013
  • ark:/87924/r49021527
  • a870f059-8674-46cc-a04d-477ca68b7aec
Permalink:
https://idn.duke.edu/ark:/87924/r49021527
Sponsor:
Adopted by Cat McDowell