P&G: Dawn Dishwashing Liquid, 1970s
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| - | Oh Grandma, I've had my eyes on these since I was twelve. | 0:01 |
| Thank you so much. | 0:05 | |
| A new coated frying pan? | 0:06 | |
| Thanks! | 0:08 | |
| (chatty laughter) | 0:09 | |
| A popcorn popper? | 0:10 | |
| Oh, that's neat. | 0:12 | |
| - | With all those other presents, you're going to need this. | 0:13 |
| - | Dawn dishwashing detergent? | 0:16 |
| Telling me something, Mary? | 0:18 | |
| - | You bet. | 0:20 |
| It's new, read the label. | 0:20 | |
| Woman 1 | Dawn, effective on grease. | 0:22 |
| - | You'll love the way it handles grease | 0:24 |
| on all kinds of things. | 0:26 | |
| - | What about Grandma's china? | 0:27 |
| - | That's easy for Dawn, | 0:29 |
| but Dawn even handle grease | 0:30 | |
| on all kinds of today's dishes, | 0:31 | |
| plastic, ovenware, coated pans, the works. | 0:33 | |
| I'll show you later. | 0:36 | |
| - | You've got one just like mine. | 0:37 |
| - | Yeah, and the way greasy butter sticks to plastic, | 0:39 |
| you'll really love how Dawn works. | 0:42 | |
| See for yourself. | 0:44 | |
| - | Doesn't look greasy. | 0:46 |
| It doesn't feel greasy. | 0:47 | |
| Neither do my hands. | 0:49 | |
| - | Something new, something blue. | 0:50 |
| - | Dawn. | 0:52 |
| Announcer | Get new Dawn from Proctor and Gamble. | 0:54 |
| Today's dishwashing liquid | 0:56 | |
| for the kind of greasy dishes you do today. | 0:57 |
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