P&G: Ivory Snow, 1960s
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| - | Know how old I was when I got married? | 0:01 |
| 17. My mother had a fit. | 0:03 | |
| A year later, I had a baby. | 0:06 | |
| I finally proved to my mother | 0:08 | |
| and my mother-in-law I know what I'm doing. | 0:10 | |
| For instance, I didn't wash his diapers with detergent. | 0:13 | |
| I use Ivory Snow. | 0:15 | |
| 'Cause Ivory Snow has built-in fabric softener | 0:17 | |
| that gets diapers softer than detergent. | 0:19 | |
| Ma, feel. | 0:22 | |
| - | Very soft. | 0:23 |
| - | Very nice. | 0:25 |
| Narrator | Soft, safe, Ivory Snow. | 0:27 |
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