Post: Sugar Crisp Cereal, 1960s

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-	Look, Mighty Mouse won!	0:01
-	I always win!	0:04
-	Because you're better than anyone!	0:06
-	Like Post Sugar Crisp is better.	0:08
-	For breakfast, its dandy! For snacks it's so handy!	0:12
-	Yes, it's fun to eat Sugar Crisp for breakfast	0:16
	and for snacks!	0:19
	Those puffs of golden wheat are coated with	0:21
	pure honey and sugar. That's why	0:23
-	They are better for our breakfast,	0:26
	better for our snacks. Just a little bit better.	0:28
	And those are the facts!	0:31
-	About Post Sugar Crisp!	0:33
	(upbeat jingle)	0:35
	♪ Most any cereal is fine with me ♪	0:36
	♪ As long as it's showing ♪	0:39
	♪ P-O-S-T ♪	0:40
	♪ 'Cause all post cereals happen to be ♪	0:42
	♪ Just a little better ♪	0:44
	♪ A little bit better ♪	0:46
	(horn tooting)	0:47
	♪ A little bit better ♪	0:48
	♪ Than any other cereal happens to be ♪	0:50
-	For breakfast, it's dandy! For snacks, it's so handy.	0:54

Item Info

Title:

Post: Sugar Crisp Cereal, 1960s

Date:

1960s

Description:

Kids and Mighty Mouse. (Keywords: television commercials, TV, advertisements, ads, vintage, retro)

Company:

Product:

Sugar Crisp Cereal

Format:

Extent:

0:01:00

Rights:

No Re-Use

In Copyright

Rights Note:

This material is made available for research, scholarship, and private study. Copyright in this material has not been transferred to Duke University. For reuses of this material beyond those permitted by fair use or otherwise allowed under the Copyright Act, please see our page on copyright and citations: https://library.duke.edu/rubenstein/research/citations-and-permissions.

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Reel number: 392
dmbb39208
ark:/87924/r4mk6cc46
0cd54e6f-e5ca-469b-a1f3-f08aeee2d9d2

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Post: Sugar Crisp Cereal, 1960s

Transcript

Item Info

John W. Hartman Center for Sales, Advertising & Marketing History