Post: Sugar Crisp Cereal, 1950s

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-	Roy will be back Pronto folks,	0:02
	but right now here's another yarn for ya.	0:03
	♪ Look at Johnny and Janie Black ♪	0:07
	♪ Watchin' and wishin' they had a snack ♪	0:09
	♪ Hello, what's this? Hang onto your chairs ♪	0:12
	♪ Our three friends, the honey bears ♪	0:14
	♪ We heard you were wishing for something to eat ♪	0:16
	♪ Something delicious ♪	0:19
	♪ Something sweet ♪	0:20
	♪ And here's the treat that can't be beat ♪	0:22
	♪ Post Sugar Crisp is fun to eat ♪	0:24
	♪ As a snack or a cereal, it's a dream ♪	0:27
	♪ You don't need sugar ♪	0:30
	♪ Just milk or cream ♪	0:31
	♪ It's already sweetened, we hope you've noted ♪	0:32
	♪ Each single puff is candy coated ♪	0:35
Narrator	Sugar Crisp is fun to eat three ways	0:38
	as a cereal with milk or cream,	0:40
	as a snack anytime of day,	0:41
	or as candy, right out of the box. Remember,	0:43
-	As a cereal it's dandy!	0:45
-	Or snacks, it's so handy!	0:47
-	Or eat it like candy!	0:48
-	Post Sugar Crisp!	0:50
Narrator	The red, white, and blue package	0:51
	with the three bears on it.	0:52

Item Info

Title:

Post: Sugar Crisp Cereal, 1950s

Date:

1950s

Description:

Animated puppet bears. (Keywords: television commercials, TV, advertisements, ads, vintage, retro)

Company:

Product:

Sugar Crisp Cereal

Format:

Extent:

0:00:55

Rights:

No Re-Use

In Copyright

Rights Note:

This material is made available for research, scholarship, and private study. Copyright in this material has not been transferred to Duke University. For reuses of this material beyond those permitted by fair use or otherwise allowed under the Copyright Act, please see our page on copyright and citations: https://library.duke.edu/rubenstein/research/citations-and-permissions.

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Reel number: 390
dmbb39019
ark:/87924/r42v2kd2f
18497ff7-5d71-4b20-ad6c-8a078530cb50

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Post: Sugar Crisp Cereal, 1950s

Transcript

Item Info

John W. Hartman Center for Sales, Advertising & Marketing History