Post: Sugar Crisp Cereal, 1950s

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	♪ Look at Johnny and Janie Black ♪	0:02
	♪ Watching and wishing they had a snack ♪	0:04
	♪ Hello, what's this, hang on to your chairs ♪	0:07
	♪ Our three friends, the Honey Bears ♪	0:09
	♪ We heard you were wishing for something to eat ♪	0:12
	♪ Something delicious ♪	0:14
	♪ Something sweet ♪	0:15
	♪ And here's the treat that can't be beat ♪	0:17
Together	Post Sugar Crisp, it's fun to eat.	0:19
	♪ As a snack or a cereal, it's a dream ♪	0:22
	♪ You don't need sugar ♪	0:25
	♪ Just milk or creme ♪	0:26
	♪ It's already sweetened, we hope you notice ♪	0:27
	♪ Each single puff is candy-coated ♪	0:30
Narrator	Sugar Crisp is fun to eat three ways,	0:33
	as a cereal with milk or creme,	0:35
	as a snack, any time of day,	0:36
	or as candy, right out of the box.	0:38
	Remember...	0:40
-	As a cereal, it's dandy!	0:41
-	For snacks, it's so handy.	0:42
-	Or eat it like candy!	0:43
Together	Post Sugar Crisp!	0:45
Narrator	The red, white and blue package	0:46
	with the three bears on it.	0:47

Item Info

Title:

Post: Sugar Crisp Cereal, 1950s

Date:

1950s

Description:

Animated bears. (Keywords: television commercials, TV, advertisements, ads, vintage, retro)

Company:

Product:

Sugar Crisp Cereal

Format:

Extent:

0:00:50

Rights:

No Re-Use

In Copyright

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This material is made available for research, scholarship, and private study. Copyright in this material has not been transferred to Duke University. For reuses of this material beyond those permitted by fair use or otherwise allowed under the Copyright Act, please see our page on copyright and citations: https://library.duke.edu/rubenstein/research/citations-and-permissions.

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Reel number: 390
dmbb39012
ark:/87924/r4cf9r85g
caba2b8c-0e24-4244-b998-bfddaced5793

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Post: Sugar Crisp Cereal, 1950s

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Item Info

John W. Hartman Center for Sales, Advertising & Marketing History