P&G: Crest Toothpaste, 1960s
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| Narrator | These cameras are set up | 0:01 |
| in Green County, Missouri, | 0:02 | |
| where behind the scenes, they're filming | 0:03 | |
| an unrehearsed two hour panel discussion on | 0:06 | |
| the subject of dental health. | 0:08 | |
| Tonight, we're going to hear some excerpts about Crest, | 0:10 | |
| and the importance of dental health. | 0:12 | |
| - | As mothers, we all want the best for our children, | 0:14 |
| and I think we're probably going to do the best we can | 0:16 | |
| to see if they have good health, good teeth. | 0:19 | |
| - | Well, how can you help your children have good teeth? | 0:23 |
| - | Well, first and foremost, checkups. | 0:25 |
| And, second would be brushing after eating, the proper way. | 0:28 | |
| Then, the proper food, and not too many snacks. | 0:31 | |
| And watching to brush after snacks, also. | 0:35 | |
| And, toothpaste has a lot to do with it. | 0:41 | |
| - | Do you all feel that the kind of toothpaste | 0:43 |
| makes a difference? | 0:45 | |
| - | Well, I would think so, it's bound to make a difference. | 0:47 |
| Some are better than others. | 0:51 | |
| Interviewer | What kind do you use? | 0:53 |
| - | We use Crest. | 0:54 |
| We've used it for a number of years | 0:55 | |
| in our family, with good results. | 0:57 | |
| - | I think what pulled our family out, | 0:59 |
| was this whole page of advertisement about Crest, | 1:00 | |
| after they had discovered that it was helping | 1:04 | |
| to prevent cavities. | 1:08 | |
| So I thought, well that might be worth it, we'll try it. | 1:09 | |
| And, we've used it ever since. | 1:12 | |
| - | Well, by using Crest, in other words you're, | 1:14 |
| you're doing your best. | 1:16 | |
| - | We're doing what we think is the best. | 1:17 |
| Interviewer | Are you doing your best | 1:19 |
| to help your children cut down on cavities? | 1:20 | |
| Remember, Crest has been proved effective against cavities | 1:22 | |
| in 11 years of tests. | 1:26 |
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