National Children's Dental Health Week, 1950s-1960s
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| Narrator | Through these youngsters, | 0:01 |
| your youngsters have a better chance against tooth decay | 0:03 | |
| because they were part of a test | 0:06 | |
| that showed Crest toothpaste reduces cavities. | 0:07 | |
| Here's the story. | 0:10 | |
| - | Frank, the cadets were the toothpaste testers. | 0:11 |
| Half using Crest and half using regular toothpaste. | 0:14 | |
| - | What did the cadets do? | 0:17 |
| - | Each group brushed three times a day | 0:19 |
| under identical conditions. | 0:21 | |
| - | And how did the Crest users make out? | 0:23 |
| - | 45% fewer cavities after two years, Frank. | 0:25 |
| - | Such results show why Crest | 0:30 |
| is recognized effective against cavities | 0:32 | |
| by the American Dental Association. | 0:34 | |
| Their council reports, "Crest has been shown to be | 0:36 | |
| "an effective decay-preventive dentifrice | 0:39 | |
| "that can be of significant value when used | 0:41 | |
| "in a conscientiously applied program of oral hygiene | 0:43 | |
| "and regular professional care." | 0:46 | |
| Protect your family with good dental habits, | 0:48 | |
| dental checkups twice a year and Crest, | 0:51 | |
| the only toothpaste recognized effective against cavities | 0:53 | |
| by the American Dental Association. | 0:57 |
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