P&G: Crest Toothpaste, 1950s-1960s
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Transcript
Transcripts may contain inaccuracies.
- | Remember these youngsters. | 0:01 |
The cavities they didn't have | 0:03 | |
should change your mind about toothpaste, | 0:05 | |
because they're a few of the thousands who | 0:07 | |
tested toothpaste and showed Crest reduces cavities. | 0:09 | |
Randy, how did the test work? | 0:13 | |
- | Well, the dentist divided us into two groups, | 0:15 |
my group used Crest, the others used a regular toothpaste. | 0:17 | |
- | And you were brushed as usual? | 0:19 |
- | That's right. | 0:21 |
- | And how did your group make out? | 0:22 |
- | Well, at the end of the year | 0:23 |
we had 49% fewer cavities with Crest. | 0:24 | |
- | 49% fewer cavities with Crest. | 0:27 |
Such results show why Crest is recognized | 0:30 | |
effective against cavities | 0:33 | |
by the American Dental Association. | 0:34 | |
As their council reports, | 0:36 | |
"Crest has been shown to be an effective | 0:38 | |
decay-preventative dentifrice that can be | 0:40 | |
of significant value when used in a conscientiously applied | 0:42 | |
program of oral hygiene and regular professional care." | 0:45 | |
Protect your family with good dental habits, | 0:48 | |
dental checkups twice a year, and Crest. | 0:51 | |
The only toothpaste recognized effective against cavities | 0:54 | |
by the American Dental Association. | 0:57 |
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