P&G: Crest Toothpaste, 1950s
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Transcript
Transcripts may contain inaccuracies.
| Interviewer | We're taking you to this pleasant home | 0:01 |
| near Indiana University. | 0:03 | |
| To meet a family | 0:05 | |
| that started using Crest the fluoride toothpaste | 0:06 | |
| years before it was put on the market. | 0:09 | |
| They are the Fells. | 0:11 | |
| Mrs. Rose Fell, her daughters, Eleanor | 0:12 | |
| and Mrs. Clutter and granddaughter, Debra Ann. | 0:16 | |
| Now, Mrs. Clutter, | 0:19 | |
| how does it happen that you were | 0:20 | |
| among the first to use Crest? | 0:21 | |
| - | I helped test it eight years ago | 0:23 |
| while I was in school | 0:26 | |
| before it was even called Crest. | 0:27 | |
| - | Did you know that you were testing a fluoride toothpaste? | 0:29 |
| - | All I know is that I stopped getting cavities. | 0:31 |
| - | And what about today? | 0:35 |
| - | I haven't had one new cavity in eight years. | 0:36 |
| - | That's amazing. | 0:39 |
| How about you, Mrs. Fell? | 0:40 | |
| - | I started using Crest eight years ago, | 0:42 |
| along with my daughters. | 0:44 | |
| And I've only had one cavity since. | 0:45 | |
| - | Very good. Eleanor? | 0:47 |
| - | I've only had two cavities in eight years. | 0:49 |
| - | What about little Debra Ann? | 0:52 |
| - | She has a perfect record. | 0:55 |
| - | Three generations of Crest users | 0:58 |
| with only three cavities in eight years. | 1:00 | |
| Doesn't your family deserve the same kind of protection | 1:03 | |
| against cavities the Fells are getting? | 1:05 | |
| Then see that they get the fluoride protection | 1:08 | |
| only Crest gives. | 1:11 | |
| Get Crest and cut your family's cavities too. | 1:12 |
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