Post: Grape-Nuts Cereal, 1970s
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| - | It's really noisy, it starts out noisy. | 0:00 |
| And if you only chew it in one side, | 0:03 | |
| you don't get the stereophonic effect. | 0:05 | |
| And I think it's better if you chew on both sides | 0:08 | |
| so you have a sense of balance. | 0:10 | |
| It may be a little thing but early in the morning, | 0:12 | |
| we all need to be balanced. | 0:13 | |
| And so chewing on both sides gives a sense of balance | 0:15 | |
| to the noise and the noise diminishes. | 0:18 | |
| The more you chew, the less noisy it gets. | 0:20 | |
| It's really interesting. | 0:23 | |
| Interviewer | How did you first know | 0:25 |
| that they were crunchy? | 0:26 | |
| - | My tongue said this is a hard object sitting on it. | 0:28 |
| And my teeth said we're meeting with hard objects, | 0:32 | |
| but they're getting softer. | 0:36 | |
| And then my salivary glands are saying, send out more juice | 0:38 | |
| because you've gotta get these things down. | 0:42 | |
| 'Cause they're a little dry. | 0:45 | |
| And then when everything's all working | 0:47 | |
| tongue, teeth and juice going, | 0:49 | |
| you can chew and eat 'em and the brain says, | 0:51 | |
| yes, you just consumed something crunchy. | 0:53 | |
| And that's what I say (giggles). | 0:56 | |
| Interviewer | Okay, prove to me by your eating it, | 0:58 |
| how crunchy it is, if it's crunchy. | 1:00 | |
| - | I don't know if Amy Vanderbilt would approve. | 1:03 |
| (crunching sounds) | 1:06 | |
| Can't you hear that? | 1:08 | |
| It's really loud, can't you hear that? | 1:09 | |
| I mean, when you're in here, it's really loud. | 1:12 | |
| Now that you hear any crunching going on. | 1:15 | |
| It's like things are grinding in here. | 1:17 | |
| (laughs) You see, I have to grind. | 1:21 | |
| It must be hard, if it's hard, it's crunchy. | 1:24 | |
| But now it's soft, it's all over. | 1:28 | |
| Interviewer | Did you-- (laughs) | 1:29 |
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