P&G: Charmin Bath Tissue, 1970s
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| Voiceover | Did you squeeze the new Charmin? | 0:02 |
| - | No. | 0:03 |
| Voiceover | Did you ever squeeze the new Charmin? | 0:04 |
| - | You're not supposed to squeeze the Charmin. | 0:06 |
| Voiceover | But this is new Charmin, see? | 0:08 |
| - | Wow, look at that. | 0:11 |
| New Charmin Fluffed Up Puffed Up. | 0:13 | |
| What a great new idea. | 0:15 | |
| They really fluffed it up and puffed it up, huh? | 0:17 | |
| Voiceover | Yep. | 0:20 |
| Makes new Charmin so much softer, it's super squeezable. | 0:21 | |
| Compare Charmin with the new Charmin. | 0:24 | |
| See for yourself. | 0:26 | |
| - | Wow, you're right. | 0:27 |
| There's no comparison. | 0:29 | |
| New Charmin feels softer and fluffier. | 0:30 | |
| Voiceover | Most people think so. | 0:33 |
| - | I love the way this new Charmin feels. | 0:34 |
| It's because it's fluffed up and puffed up, right? | 0:36 | |
| Voiceover | That's right. | 0:39 |
| - | I never would've believed it would feel so soft. | 0:40 |
| Do you know what I'm gonna do now? | 0:41 | |
| Voiceover | No. | 0:43 |
| - | I'm gonna squeeze. | 0:44 |
| Ooh, I'm squeezing the new Charmin. | 0:45 | |
| Is that okay? | 0:47 | |
| Voiceover | Sure, go ahead. | 0:48 |
| - | Oh, thanks. | 0:49 |
| I'm glad that man told me about the new Charmin. | 0:50 | |
| Voiceover | New Charmin. | 0:53 |
| Fluffed up and puffed up. | 0:54 | |
| So much softer, it's super squeezeable. | 0:55 |
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