P&G: Charmin Bath Tissue, 1970s
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| - | Mr. Whipple, Mr. Whipple! | 0:00 |
| - | What Harriette? | 0:02 |
| - | There's a totally new Charmin, | 0:03 |
| and the ladies aren't squeezing it. | 0:05 | |
| - | Not squeezing it, at last. | 0:08 |
| - | This new Charmin's so lush, so plush, | 0:10 |
| squeezings not enough anymore. | 0:12 | |
| - | Yes, yes. | 0:15 |
| - | You gotta hug it. | 0:16 |
| - | What! | 0:17 |
| - | Darrell, this new Charmin, it's so lush, so plush. | 0:19 |
| - | You're not going to squeeze it? | 0:23 |
| - | Oh, squeezing is not enough anymore. | 0:24 |
| You got to hug it. | 0:27 | |
| - | What! | 0:28 |
| Announcer | How much softer is new lush, plus Charmin? | 0:30 |
| Watch, two fragile eggs. | 0:32 | |
| Old Charmin was soft, | 0:34 | |
| but new Charmin's a whole lot softer. | 0:35 | |
| Watch closely. | 0:39 | |
| It's so lush, so plush. | 0:40 | |
| - | Squeezings not enough anymore. | 0:43 |
| - | You gotta hug it. | 0:45 |
| - | Ladies, I don't care how lush and plush new Charmin is, | 0:46 |
| please don't hug it. | 0:49 | |
| Announcer | New Charmin is so lush, so plush. | 0:51 |
| - | Even you've got to hug it, huh Mr. Whipple. | 0:54 |
| (laughing) | 0:57 |
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