Post: 40% Bran Flakes Cereal, 1950s-1960s
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| (plane engine revving) | 0:01 | |
| Ed Bates | I've been flying now since 1941. | 0:06 |
| We'll have some problems in the field | 0:08 | |
| and I've got to fly right out there. | 0:10 | |
| Oftentimes, I'm going 16, 18 hours a day. | 0:12 | |
| To me, breakfast is my most important meal. | 0:16 | |
| I've got to have something that I know is going | 0:18 | |
| to stick with me. | 0:20 | |
| Post 40% Bran Flakes has been my answer to it. | 0:21 | |
| I keep my system completely lined up with it. | 0:24 | |
| Mrs. Bates has been taking pilot lessons | 0:27 | |
| and she flies with me. | 0:29 | |
| (plane engine revving) | 0:30 | |
| Mrs. Bates | We all have breakfast together. | 0:33 |
| Ed has Post 40% Bran Flakes, at least four times a week. | 0:36 | |
| Ed Bates | It's crisp, it's delicious. | 0:39 |
| After you've eaten cereals, | 0:41 | |
| you might say the taste would go away, | 0:43 | |
| but that doesn't happen with your Post 40% Bran Flakes. | 0:45 | |
| Announcer | If you want to stay at your best, | 0:49 |
| start your day a little bit better regularly | 0:51 | |
| with Post 40% Bran Flakes. | 0:53 | |
| The good tasting brand flakes. | 0:55 | |
| Another fine product of General Foods. | 0:57 |
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