P&G: Ivory Snow, 1960s
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| Announcer | Detergent. | 0:02 |
| The best dirt chaser ever invented. | 0:05 | |
| Dynamic with cleaning power. | 0:08 | |
| Detergent. | 0:12 | |
| Rugged and right for every cleaning job | 0:14 | |
| - | Except one. | 0:17 |
| The things that touch a baby's skin, | 0:21 | |
| Ivory Snow is best for them. | 0:25 | |
| Baby's skin is soft, delicate. | 0:28 | |
| Look at that, it's so different from ours. | 0:31 | |
| And that's why Ivory Snow cleans different. | 0:34 | |
| Safe. | 0:37 | |
| There's nothing harsh to hurt that tender skin. | 0:38 | |
| In fact, Ivory Snow helps cut down | 0:41 | |
| the chances of diaper irritation, | 0:43 | |
| and diapers come out much softer than with detergent. | 0:46 | |
| Don't you feel safer | 0:50 | |
| knowing more baby doctors recommend | 0:51 | |
| pure, mild Ivory Snow for baby's wash | 0:53 | |
| than any other washing product. | 0:56 |
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