P&G: Ivory Snow, 1950s
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| Announcer | Say, there's a new Ivory Snow out. | 0:01 |
| New, heavyweight Ivory Snow. | 0:04 | |
| Penny for penny, your best pure soap buy. | 0:06 | |
| Now you get 17% more pure soap | 0:09 | |
| at no extra cost. | 0:12 | |
| It's the same safe Ivory Snow. | 0:15 | |
| 99 and 44/100% pure. | 0:18 | |
| So it's perfect for baby things. | 0:22 | |
| Little shirts and diapers come out so clean and soft, | 0:24 | |
| with no irritating deposits to chafe baby's tender skin. | 0:28 | |
| Perfect too, for nylons, | 0:32 | |
| lingerie, fine woolens. | 0:34 | |
| And ideal for dish washing. | 0:37 | |
| And new, heavyweight Ivory Snow | 0:39 | |
| gives you the same mild, gentle care. | 0:41 | |
| Plus more pure soap, | 0:44 | |
| more active suds, | 0:47 | |
| more washing power. | 0:48 | |
| Ask for heavyweight Ivory Snow. | 0:50 | |
| Penny for penny, your best pure soap buy. | 0:53 | |
| For even greater value, | 0:56 | |
| get the new giant economy size. | 0:57 |
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