P&G: Crest Toothpaste, 1960s
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| - | Now class in about 200-- | 0:01 |
| - | Dad, dad! | 0:02 |
| - | Harry, what are you doing here? | 0:03 |
| - | My check up found one cavity. | 0:04 |
| - | Wonderful, that's the best you've ever done! | 0:06 |
| - | How'd you do it? | 0:08 |
| - | I brush with Crest now. | 0:09 |
| - | Who's such a brand and toothpaste is toothpaste. | 0:11 |
| - | You're jumping to conclusions. | 0:14 |
| Crest has fluoride. | 0:16 | |
| Fluoride's the best cavity fighter around. | 0:17 | |
| - | I thought all toothpaste had fluoride? | 0:20 |
| - | No, the others we tried didn't have it. | 0:22 |
| I have to conclude Crest made the difference. | 0:24 | |
| Announcer | Can your toothpaste prove | 0:28 |
| it fights cavities? | 0:29 | |
| This one can. | 0:30 | |
| This is crest. | 0:32 | |
| Crest's fluoride formula has proven it fights cavities. | 0:33 | |
| We proved it in over 20 clinical studies | 0:36 | |
| involving thousands of people all over the country. | 0:39 | |
| And Crest's accepted by the | 0:41 | |
| American Dental Association. | 0:42 | |
| - | Son, your checkup's the biggest | 0:46 |
| breakthrough of the day. | 0:48 | |
| Announcer | Crest can't promise only one cavity. | 0:50 |
| But we promise most people good checkups. | 0:52 | |
| Fighting cavities is the whole idea behind Crest. | 0:56 |
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