P&G: Fixodent, 1970s
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| - | Fisherman's Wharf, San Francisco. | 0:01 |
| We are here to dramatize the reaction of denture-wearers | 0:03 | |
| to new Fixodent, improved with an extra adhesive ingredient. | 0:06 | |
| In recent tests, we asked the toughest audience, | 0:10 | |
| loyal users of the other leading cream, | 0:12 | |
| to try improved Fixodent. | 0:14 | |
| Even we were surprised. | 0:16 | |
| Almost twice as many preferred new Fixodent. | 0:17 | |
| - | Holds better and longer. | 0:20 |
| - | And what a difference. | 0:21 |
| - | Beats my cream. | 0:23 |
| - | You can prove it, too. | 0:24 |
| Try new, improved Fixodent, now better than ever. | 0:25 |
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