P&G: Crest Toothpaste, 1970s
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Transcript
Transcripts may contain inaccuracies.
(upbeat music) | 0:00 | |
(speaking Spanish) | 0:03 | |
(singing in Spanish) | 0:17 | |
- | Now, class, in about 200- | 1:14 |
- | Dad! Dad! | 1:15 |
- | Barry, what are you doing here? | 1:16 |
- | My checkup, only one cavity. | 1:18 |
- | Wonderful! That's the best you've ever done. | 1:19 |
- | How'd you do it? | 1:22 |
- | I brush with Crest now. | 1:23 |
- | Professor Brandon, toothpaste is toothpaste. | 1:25 |
- | You're jumping to conclusions. Crest has fluoride. | 1:28 |
Fluoride's the best cavity fighter around. | 1:30 | |
- | I thought all toothpaste had fluoride. | 1:32 |
- | No. The others we tried didn't have it. | 1:35 |
I have to conclude Crest made the difference. | 1:37 | |
Narrator | Can your toothpaste prove it fights cavities? | 1:41 |
This one can. This is Crest. | 1:44 | |
Crest's fluoride formula has proven it fights cavities. | 1:46 | |
We proved it in over 20 clinical studies | 1:49 | |
involving thousands of people all over the country. | 1:52 | |
And Crest's accepted by the American Dental Association. | 1:54 | |
- | Son, your checkup's the biggest breakthrough of the day. | 1:59 |
Narrator | Crest can't promise only one cavity, | 2:03 |
(school bell rings) | 2:05 | |
but we promise most people | ||
good checkups. | 2:06 | |
Fighting cavities is the whole idea behind Crest. | 2:09 |
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