P&G: Crest Toothpaste, 1970s
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| - | Standby Ted, you're on in two minutes. | 0:02 |
| - | Okay. | 0:05 |
| - | Dad, dad. | 0:06 |
| - | Pam, what's up? | 0:07 |
| - | My check-up. Only one cavity. | 0:08 |
| - | That's great news, honey. | 0:10 |
| - | How'd you do it? | 0:12 |
| - | I brush with Crest now. | 0:13 |
| - | Oh, come on Ted, toothpaste is toothpaste. | 0:15 |
| - | Uh uh. Crest has fluoride. | 0:18 |
| Fluoride's the best cavity fighter you can get. | 0:20 | |
| - | Well all toothpastes have fluoride. | 0:22 |
| - | Well the others we tried didn't have it. | 0:24 |
| Since Crest, Pam's had much better checkups. | 0:26 | |
| Narrator | Does your toothpaste have fluoride? | 0:28 |
| Many don't. This one does. | 0:30 | |
| This one is Crest. | 0:33 | |
| It has a special fluoride formula | 0:35 | |
| that has been proven effective at fighting cavities. | 0:37 | |
| And Crest is accepted by the American Dental Association. | 0:40 | |
| - | 20 seconds Ted. | 0:44 |
| - | Okay. | 0:45 |
| Announcer | All right, standby please. | 0:46 |
| Ted | Good evening ladies and gentlemen. | 0:49 |
| Narrator | Crest can't promise only one cavity, | 0:50 |
| but we can promise most people good checkups. | 0:52 | |
| Fighting cavities is the whole idea behind Crest. | 0:55 |
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