P&G: Crest Toothpaste, 1970s
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| - | Crest Toothpaste takes you backstage | 0:02 |
| at a very unusual variety show. | 0:04 | |
| The performers, some concerned graduate students | 0:07 | |
| from New York city. The audience schoolchildren | 0:10 | |
| from the lower east side. | 0:14 | |
| Like most kids they didn't know much | 0:16 | |
| about fighting cavities. So the students decided | 0:17 | |
| to show them. There's the hero of the show, | 0:20 | |
| Professor catch it early, and a well-cared for tooth. | 0:22 | |
| A tooth has had regular brushings. | 0:25 | |
| And there's the villain, Mr. Tooth decay. | 0:29 | |
| He tries to give the tooth a cavity, | 0:32 | |
| but professor catch it early fights him off | 0:34 | |
| with a toothbrush. | 0:36 | |
| (laughter) | 0:38 | |
| - | I'll be back when there's no toothbrush | 0:41 |
| - | We at Crest take no credit for this show, | 0:43 |
| we just furnished some costumes, props | 0:46 | |
| and our fluoride toothpaste. | 0:47 | |
| The full credit belongs to the students | 0:49 | |
| and their important program. And we do think it's important, | 0:51 | |
| after all fighting cavities is the whole idea behind crest. | 0:54 | |
| - | Brush your teeth! | 0:58 |
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