P&G: Crest Toothpaste, 1970s
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| (bell rings) | 0:02 | |
| (door slams) | 0:03 | |
| - | Uh, oh, here comes trouble, Pop. | 0:04 |
| - | Mr. Goodwin, you got my order wrong. | 0:06 |
| I didn't order Crest. | 0:07 | |
| - | No? A smart girl like you, Sarah? | 0:08 |
| - | No. | 0:11 |
| - | Well, you should. | |
| - | Why Crest? | 0:13 |
| - | Because Crest fights cavities. | 0:14 |
| - | But I don't get many cavities. | 0:15 |
| - | Maybe you don't, | 0:17 |
| but you're a little Lucy was in this morning. | 0:18 | |
| Told me about her cavities. | 0:20 | |
| - | Oh yes. | 0:22 |
| But Crest? All toothpastes are the same. | 0:23 | |
| - | Uh, uh. | 0:25 |
| Crest has flouride. Yours doesn't. | 0:26 | |
| Flouride's the best cavity-fighter you can get. | 0:28 | |
| Right, Mary? | 0:31 | |
| - | Oh, yes, Sarah. | 0:32 |
| Mr. Goodwin convinced us about Crest. | 0:33 | |
| That flouride really works. | 0:35 | |
| You know, our checkups have been much better. | 0:37 | |
| - | Now I feel guilty about my Lucy. | 0:40 |
| - | Never too late to start. | 0:44 |
| - | Thanks, Mr. Goodwin. | 0:46 |
| - | You take care of Lucy now. | 0:47 |
| She's the only one you've got, so far. | 0:49 | |
| (Sarah laughs) | 0:52 | |
| Announcer | Crest is accepted | 0:53 |
| by the American Dental Association. | 0:54 | |
| Is Crest fighting cavities in your family? | 0:56 | |
| - | Never too late to start. | 0:58 |
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