P&G: Crest Toothpaste, 1960s
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Transcript
Transcripts may contain inaccuracies.
- | Just when I think I'm getting good on the rings, | 0:00 |
my friend, Tom, does me one better. | 0:04 | |
Seems he always comes out ahead. | 0:07 | |
Except once Mr. Kanva. | 0:11 | |
- | In the toothpaste test at school. | 0:12 |
- | Tell us about it. | 0:14 |
- | Tom and I were on opposite sides. | 0:16 |
- | Dental scientists put us into two groups. | 0:18 |
- | Both brush three times a day | 0:20 |
but with a different toothpaste. | 0:21 | |
- | My group used a control toothpaste. | 0:23 |
- | Mine used Crest. | 0:25 |
And after two years, my group had | 0:27 | |
46% few cavities with Crest. | 0:28 | |
- | With results like this, | 0:30 |
I don't see why anyone should take a chance on cavities. | 0:32 | |
You see, Crest with fluoristan | 0:35 | |
combines with tooth enamel like this. | 0:37 | |
It strengthens against decay. | 0:40 | |
That's why in 12 years of testing, | 0:42 | |
only Crest has shown it reduces cavities 21% to 49%. | 0:44 | |
So why take a chance on cavities? | 0:49 | |
- | Have regular checkups. | 0:52 |
- | Watch between meal treats. | 0:53 |
- | And brush often with Crest. | 0:55 |
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