P&G: Crest Toothpaste, 1960s
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| - | Right John, | 0:00 |
| these girls didn't make it. | 0:01 | |
| Not because they don't have lovely figures | 0:03 | |
| and charming smile, | 0:05 | |
| but well you see, | 0:06 | |
| they're slightly underage. | 0:08 | |
| Hello girls. | 0:10 | |
| How are you? | 0:11 | |
| Let's sit down here and have a little chat, | 0:12 | |
| shall we? | 0:14 | |
| Come on, Doris. | 0:15 | |
| That's a girl. | 0:17 | |
| Why do you think it's important | 0:18 | |
| to have a pretty smile Doris? | 0:19 | |
| - | If people come around and think your pretty, | 0:22 |
| you should smile at them. | 0:26 | |
| - | Is that right? | 0:29 |
| Are cavities bad for your smile? | 0:30 | |
| Little Girls | Yes. | 0:32 |
| - | Oh that's a unanimous answer. | 0:33 |
| Pammy, | 0:35 | |
| how can you help yourself not get cavities? | 0:36 | |
| - | My dentist looks at my teeth in the office. | 0:38 |
| - | What else can you do to help prevent cavities Susie? | 0:42 |
| - | Don't eat when mommy says uh-uh Susie. | 0:45 |
| - | And what else? | 0:48 |
| - | My mommy tells me to eat raw carrots | 0:49 |
| and brush with Crest toothpaste | 0:53 | |
| Woman | What does your mommy say | 0:57 |
| if you don't brush your teeth? | 0:58 | |
| - | She says you forgot to brush your teeth Pammy. | 1:00 |
| - | What toothpaste do you use? | 1:05 |
| - | Crest. | 1:08 |
| Woman | You do? | 1:09 |
| Have you used it for a long time? | 1:09 | |
| How many years? | 1:11 | |
| - | 15. | 1:13 |
| Woman | Wonderful. | 1:15 |
| Why? | 1:16 | |
| - | 'Cause it helps prevent cavities. | 1:19 |
| Woman | It does? | 1:22 |
| How do you know that? | 1:23 | |
| - | My mother told me. | 1:27 |
| Woman | Is that right? | 1:30 |
| - | And for 12 years, | 1:32 |
| Crest has proved that it's effective against cavities. | 1:33 | |
| The council on dental therapeutics | 1:36 | |
| of the American Dental Association says, | 1:38 | |
| "Crest has been shown to be an effective | 1:42 | |
| decay-preventive dentifrice, | 1:44 | |
| that can be a significant value | 1:46 | |
| when used in a conscientiously applied program | 1:48 | |
| of oral hygiene and regular professional care. | 1:50 | |
| Don't you wish they'd been Crest | 1:54 | |
| to help prevent cavities when you were growing up? | 1:55 | |
| - | What are cavities? | 1:58 |
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