Post: Raisin Bran, 1960s

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Little Girl	There they are!	0:01
	(crowd screams)	0:03
	♪ Run, run, run ♪	0:04
	♪ Run to the raisins ♪	0:05
Crowd	After them, it's the Post Raisin Counters!	0:06
	♪ Yum yippy yum ♪	0:08
	♪ Yippy yum sugar raisins ♪	0:09
	♪ Post Raisin Bran in stores ♪	0:10
Kevin	And, the all new Raisin Bran	0:12
	with sugar raisins is:	0:13
Crowd Screams	Post Raisin Bran!	0:15
Kevin	Yeah!	0:16
Kevin	When's the next town?	0:17
Conductor	We're almost there.	0:18
-	Ha-ha.	0:19
	(fun jams)	0:20
	♪ Forty yum, forty yum ♪	0:21
	♪ Sugar raisins ♪	0:22
	♪ Five-Fifty yum sugar raisins ♪	0:23
	♪ Post Raisin Bran there's more ♪	0:25
Kevin	Beautiful!	0:26
Crazy Teen	I love their eyes!	0:27
-	[Blonde Crazy Teen] I love their Raisin Bran!	0:28
Kevin	Begin now Daddy!	0:30
	♪ Nine-ninety yum ♪	0:32
	♪ Ninety yum sugar raisins ♪	0:32
Kevin	Yes!	0:33
	♪nine fifty nine sugar raisins ♪	0:34
Kevin	Go!	0:35
	♪ Yum yippy yum ♪	0:36
	♪ Yippy yum sugar raisin ♪	0:37
	♪ Post Raisin Bran ♪	0:38
	(crowd singing)	0:41
Kevin	Full of sugar raisins.	0:42
-	Sweeter raisins that come with sugar.	0:43
-	Come to Post Raisin Bran!	0:46
	You can get Post Raisin Bran and Post Tens too!	0:47
	Right raisin counters?	0:51
Raisin Counters	Right Kevin!	0:52
Kevin	Oh- you know it!	0:53
	♪Post cereal makes breakfast ♪	0:55
	♪ a little bit better! ♪	0:57
	(piano end note)	0:58

Item Info

Title:

Post: Raisin Bran, 1960s

Date:

1960s

Description:

Animated. (Keywords: television commercials, TV, advertisements, ads, vintage, retro)

Company:

Product:

Raisin Bran

Format:

Extent:

0:01:00

Rights:

No Re-Use

In Copyright

Rights Note:

This material is made available for research, scholarship, and private study. Copyright in this material has not been transferred to Duke University. For reuses of this material beyond those permitted by fair use or otherwise allowed under the Copyright Act, please see our page on copyright and citations: https://library.duke.edu/rubenstein/research/citations-and-permissions.

Digital Collection:

AdViews

Identifier:

Reel number: 163
dmbb16324
ark:/87924/r4cj8ft9h
fe7009dd-5f29-4228-adf7-b0b402c88463

Permalink:

https://idn.duke.edu/ark:/87924/r4cj8ft9h

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Post: Raisin Bran, 1960s

Transcript

Item Info

John W. Hartman Center for Sales, Advertising & Marketing History