P&G: Crest Toothpaste, 1970s
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| Male Narrator | Do you think getting one or two cavities | 0:00 |
| a year is okay? | 0:02 | |
| - | Sure. | 0:03 |
| - | Let's go, pa. | 0:04 |
| Male Narrator | Hey, wait a minute. | 0:05 |
| At only one cavity a year, | 0:06 | |
| what will I have in 10 years? | 0:08 | |
| - | Too many. | 0:10 |
| Male Narrator | Any cavity they get is too many. | 0:11 |
| - | We use Crest, we can't expect to do any better. | 0:12 |
| - | Yeah. | 0:15 |
| Male Narrator | Yes, you can. | 0:16 |
| - | Better than with Crest? | 0:17 |
| No way. | 0:18 | |
| - | [Second Male Narrator] Introducing Advanced Formula Crest | 0:19 |
| with Fluoristat. | 0:22 | |
| Old Crest gave you this much cavity protection. | 0:23 | |
| Now, a major clinical study is showing | 0:26 | |
| new Crest gives you significantly more than old Crest, | 0:28 | |
| so you can get fewer cavities with Crest | 0:31 | |
| than ever before. | 0:33 | |
| - | No cavities, huh? | 0:35 |
| Well, that's what I want for my boys. | 0:37 | |
| - | [Second Male Narrator] New Advanced Formula Crest | 0:39 |
| because any cavity you get is too many cavities. | 0:41 |
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