P&G: Crest Toothpaste, 1970s
MP4
Loading the media player...
Transcript
- Download transcript as:
-
Text
-
PDF
-
WebVTT (includes timecodes)
Transcripts may contain inaccuracies.
| Narrator | Crest Test 1952, | 0:01 |
| Bloomington, Indiana. | 0:03 | |
| This is where getting fewer cavities all began. | 0:04 | |
| Crest started testing its revolutionary | 0:08 | |
| new fluoride toothpaste against the same toothpaste | 0:09 | |
| without fluoride. | 0:12 | |
| The result? | 0:13 | |
| Fewer cavities. | 0:14 | |
| Crest Test 1959, Howe Military School, | 0:16 | |
| test with cadets. | 0:19 | |
| Fewer cavities. | 0:20 | |
| Crest Test 1960, Frankfort, Indiana. | 0:22 | |
| Kids also getting dental fluoride treatments. | 0:25 | |
| Fewer cavities. | 0:28 | |
| Crest Test 1962. | 0:31 | |
| Grade school kids in Monroe County, Indiana. | 0:33 | |
| Again, fewer cavities. | 0:36 | |
| Tests going on today under many different conditions | 0:39 | |
| with schoolchildren are still proving | 0:42 | |
| Crest is one great cavity fighter. | 0:44 | |
| In fact, Crest has been tested under more conditions | 0:47 | |
| than any other toothpaste | 0:50 | |
| to prove it fights cavities. | 0:51 | |
| Crest is accepted by the American Dental Association. | 0:53 | |
| We're working to help make cavities a thing of the past. | 0:56 |
Item Info
The preservation of the Duke University Libraries Digital Collections and the Duke Digital Repository programs are supported in part by the Lowell and Eileen Aptman Digital Preservation Fund