Yuban Instant Coffee, 1950s
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Transcript
Transcripts may contain inaccuracies.
Announcer | Coffee beans that cost more. | 0:02 |
They're the reason Yuban costs more, | 0:04 | |
a little more than other coffees. | 0:06 | |
It all started back in 1905. | 0:08 | |
Coffee merchant John Arbuckle | 0:12 | |
was blending a special gift coffee for his friends. | 0:13 | |
For richer flavor, he added rare aged coffee beans | 0:17 | |
to his most expensive blend of green coffees. | 0:21 | |
He knew aged beans cost more, but see the difference. | 0:24 | |
Their extra richness was worth it. | 0:28 | |
So he added aged coffee beans | 0:30 | |
and created the coffee that has to cost more. | 0:32 | |
World's richest coffee, Yuban. | 0:35 | |
Deep, dark, extravagantly delicious Yuban. | 0:39 | |
Worth the extra cost? | 0:43 | |
Well, as John Arbuckle would say, you get what you pay for. | 0:45 | |
Yuban, the premium coffee of General Foods. | 0:50 | |
♪ Deep, dark, delicious Yuban ♪ | 0:54 |
Item Info
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