Borden's Ice Cream, 1950s-1960s

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Announcer	Here's Bo,	0:03
	the brave Whirlybird pilot, looking for a place to land.	0:04
	Say, there's one now!	0:07
	Lower the ladder!	0:09
	And what a wonderful place to drop in on.	0:10
	Elsie's Ice Cream Land.	0:13
	(trumpets tooting)	0:15
	There's Elsie who says,	0:18
	"Come on, everyone.	0:19
	March right up and take your pick."	0:21
	♪ Borden, Borden, very big on flavor ♪	0:25
	♪ Very big on goodness too ♪	0:29
	♪ Very big on pleasing you ♪	0:30
	♪ With a good good thing that Elsie brings ♪	0:32
	♪ To every one of you ♪	0:34
	♪ So buy Borden ♪	0:36
	♪ Borden, very big on flavor ♪	0:37
	Mmm Borden's.	0:41
	The dreamiest, creamiest ice cream you ever tasted.	0:42
	Nobody knows how to make ice cream better than Borden's.	0:46
	Elsie says, "Ask your mom to get the very big	0:49
	half gallon size, so you won't run out."	0:52
	♪ So buy Borden's, Borden's ♪	0:55
	♪ Very big on flavor ♪	0:57

Item Info

Title:

Borden's Ice Cream, 1950s-1960s

Date:

1950s to 1960s

Description:

Elsie's Ice Cream land. (Keywords: television commercials, TV, advertisements, ads, vintage, retro)

Company:

Product:

Borden's Ice Cream

Format:

Type:

Moving Image

Extent:

0:00:59

Rights:

No Re-Use

In Copyright

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This material is made available for research, scholarship, and private study. Copyright in this material has not been transferred to Duke University. For reuses of this material beyond those permitted by fair use or otherwise allowed under the Copyright Act, please see our page on copyright and citations: https://library.duke.edu/rubenstein/research/citations-and-permissions.

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Reel number: 57
dmbb05717
ark:/87924/r47h1ms8d
1db64a39-b391-4056-9881-63f823f20184

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Borden's Ice Cream, 1950s-1960s

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Item Info

John W. Hartman Center for Sales, Advertising & Marketing History