Maxwell House Coffee, 1950s
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Transcript
Transcripts may contain inaccuracies.
| Female Narrator | The wounds of childhood sing | 0:00 |
| and how soon they are forgotten. | 0:02 | |
| (indistinct), as I remember, were forgotten that very night. | 0:05 | |
| The moment mama got out the popcorn and molasses | 0:09 | |
| and we all made popcorn balls. | 0:11 | |
| I remember many nights like this. | 0:14 | |
| The family together in that little lighted room, | 0:17 | |
| doing simple homey things. | 0:19 | |
| What we did in that room may never have saved the world, | 0:22 | |
| but many, many times it helped heal a human heart. | 0:26 | |
| Male Narrator | The family together after a family storm | 0:31 |
| and everything peaceful again. | 0:34 | |
| And while the younguns enjoy popcorn, | 0:37 | |
| the grownups have a mighty good idea too. | 0:40 | |
| A pot of "good to the last drop" Maxwell House coffee. | 0:42 | |
| Sorta relaxing, isn't it? | 0:47 | |
| To see mama getting set to pour the family coffee. | 0:48 | |
| And, of course, the thing the family expects most | 0:52 | |
| when the cups are poured is flavor. | 0:54 | |
| Yes, sir. With coffee, flavor's the thing. | 0:57 | |
| And since that's true, here's something you should know | 1:00 | |
| before you buy another pound of coffee. | 1:04 | |
| That cup of Maxwell House tastes better | 1:08 | |
| because Maxwell House buys more prime flavor coffees | 1:10 | |
| than any other brand in the world. | 1:14 | |
| What are prime flavor coffees? | 1:17 | |
| Well, they're the choice, costlier coffees like these | 1:19 | |
| that add real distinction and character to a blend. | 1:23 | |
| Manizales coffees, for instance, add mellowness. | 1:27 | |
| Then, for richness, there's Medellins | 1:30 | |
| and for fine, full body, Bucaramangas. | 1:32 | |
| And while many brands have just a pinch | 1:36 | |
| of these prime flavor coffees, | 1:39 | |
| Maxwell House is rich in them. | 1:41 | |
| Maxwell House is made first and foremost | 1:43 | |
| of prime flavor coffees. | 1:47 | |
| So, it's not hard to understand, is it? | 1:49 | |
| Why that cup of Maxwell House tastes far better? | 1:51 | |
| You get more flavor out of it | 1:55 | |
| because Maxwell House puts more flavor in. | 1:57 | |
| Say, and folks everywhere know it. | 2:00 | |
| More people buy and enjoy Maxwell House coffee | 2:03 | |
| than any other brand at any price. | 2:07 | |
| If your family isn't getting all the flavor they should | 2:10 | |
| from the coffee you're using now, | 2:13 | |
| start serving prime flavor Maxwell House coffee. | 2:15 | |
| Fresh ground and vacuum-packed to keep it fresh. | 2:20 | |
| Always good to the last drop. | 2:24 | |
| (bell chimes) | 2:27 |
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