Schick: Butane Lighter, 1950s

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-	It's here, the most important advance	0:03
	in lighters in 40 years.	0:05
	The amazing new Schick Butane Lighter.	0:07
	Lights for months without a refill.	0:09
	No other lighter has this compact tank,	0:11
	with new type fuel	0:13
	that gives thousands of lights.	0:14
	To refuel, just click a new tank into the case.	0:16
	The smartest gift,	0:18
	new Schick Butane Lighter.	0:20

Item Info

Title:

Schick: Butane Lighter, 1950s

Date:

1950s

Description:

(Keywords: television commercials, TV, advertisements, ads, vintage, retro)

Company:

Product:

Schick Butane Lighter

Format:

Type:

Moving Image

Extent:

0:00:26

Rights:

No Re-Use

In Copyright

Rights Note:

This material is made available for research, scholarship, and private study. Copyright in this material has not been transferred to Duke University. For reuses of this material beyond those permitted by fair use or otherwise allowed under the Copyright Act, please see our page on copyright and citations: https://library.duke.edu/rubenstein/research/citations-and-permissions.

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Reel number: 11
dmbb01111
ark:/87924/r4g161k3h
06dce804-6f6b-484e-a11e-999f6468f70b

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https://idn.duke.edu/ark:/87924/r4g161k3h

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Schick: Butane Lighter, 1950s

Transcript

Item Info

John W. Hartman Center for Sales, Advertising & Marketing History