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1. Medicine and Madison Avenue

2. J. Walter Thompson Ford Motor Co. Advertisements, 1944-2001

3. J. Walter Thompson Newsletters

4. Alvin A. Achenbaum papers, 1948-2011 and undated

5. Thomas F. Garbett papers, 1908-1992 and undated

6. Emergence of Advertising in America: 1850-1920

7. Irving B. Gerson papers, 1937-2007 and undated

8. William H. Helfand Collection of Advertising Postcards, 1978-2000 and undated

9. Wayne P. Ellis Collection of Kodakiana, 1886-1989 and undated

10. Pan American World Airways Advertisements

11. Clarence Holte advertising portfolio, 1947 and undated

12. Richard Pollay Acme Advertising Collection

13. Irene Sickel Sims diary, 1916-1967, bulk 1916-1917.

14. Ad*Access

15. AdViews

16. Willard B. Golovin papers, 1882-1974 and undated

17. J. Walter Thompson Company. Rena Bartos papers, 1960-2003 and undated bulk 1975-1991

18. Resource of Outdoor Advertising Descriptions (ROAD)