(dramatic music) (cymbals crashing) 

Narrator: Hey, like to break that sugar habit without giving up sweetness? Now it's simple with the little giant of sweeteners, Sweeta Lumps from Squibb. Sweeta Lumps, the no-calorie sweetener, that's so much like sugar. See, Sweeta Lumps look just like sugar and you use Sweeta Lumps just like sugar. One lump of Sweeta has all the sweetness of one lump of sugar. See how easy it is to break the sugar habit with new Sweeta Lumps from Squibb, the no-calorie sweetener, that's so much like sugar. One lump or two?