- Fight colds! Yes, fight colds when you've got one, or better still before you get one, with grapefruit juice from Florida. Why? Because it's a gold mine of vitality vitamin C. Now that means natural vitamin C balanced with other, vitamins and minerals, and it provides alkaline reserve, plus extra liquids, all to help you fight colds. You get all this help, and canned grapefruit juice, from Florida, and it's so handy. You'll pour right from the can. Grapefruit juice from Florida tastes great. It's loaded with flavor, not calories. Helps you stay slim and trim, and you have your choice of brands, of delicious helpful grapefruit juice from Florida. So during the season of colds and flu, drink plenty of grapefruit juice every day. It's your gold mine of vitality vitamin C from Florida.