- That's me, Julie Meyerson, in a TV commercial. I wasn't nervous. They had this nice director, and he loved the baby. Anyway, they wanted to show how Ivory Snow makes diapers feel as soft as sterilized cotton. That's what they said. I told them a diaper could never be that soft. So, they had me close my eyes, and they rubbed my cheeks with sterilized cotton and a diaper washed in Ivory Snow. Director: Which is softer? - Geez. This one. Director: Are you sure? = No. (laughs) Director: Take a look. - (laughs) I picked the diaper! That's fantastic! [Julie Meyerson] (laughs) It was. It was really amazing. The diaper felt as soft as the cotton. I always knew Ivory Snow got diapers soft as any detergent could. You know, it's so pure and mild, and more baby doctors recommend it. I guess there's nothing safer for a baby's skin. But as soft as sterilized cotton? That's fantastic.