>> ANNOUNCER: Atlantic City, scene of the famed Miss America   
beauty pageant. Here'’s the Parade of States. And the lovely winner, South Carolina'’s Marian McKnight, Miss America 1957. >> I was so wonderfully happy, and that was only the beginning. >> ANNOUNCER: Next stop, New York. Naturally, Miss America needs a little help with her luggage. But some things she carries herself-- the treasured Miss America crown, her favorite beauty soap. >> Wherever I go, they go. With so many personal appearances, I'’m constantly changing costumes and makeup. That'’s why I really need a mild, gentle soap like Camay. >> ANNOUNCER: New loving pink Camay, so exquisite, so fragrant. Here'’s Miss America again. Her exquisite complexion is a glowing tribute to Camay. It'’s truly the soap of beautiful women. New loving pink Camay. >> ♪ The soap that says "I love you" to your skin. ♪