(crowd cheering) (bell rings) (horses galloping) 

- Mike Wallace at High Lea. Even in a mile race, a matter of inches can make the all-important difference. Same thing in smoking pleasure. A little difference can mean a lot. That's why Parliament's 1/4 recess is so important to you. ♪ In a Parliament the filter is recessed to stay ♪ ♪ A 1/4 inch away ♪ ♪ Yes, a 1/4 inch away is where the filter is placed ♪ ♪ So no filter feedback can spoil the taste ♪ ♪ Tobacco tastes best when the filter is recessed ♪ ♪ So Parliament ♪ 

- Parliament, with its famous hi-fi recess filter, is continually tested for uniformity by the United States Testing Company, and your own good taste tells you the flavor's pure and true. ♪ Tobacco tastes best when the filter's recessed ♪ ♪ So Parliament ♪ 

Mike: Popular price.