- When those women see how silly they look squeezing the Charmin bathroom tissue, they'll cease. - (laughs) I know. Oh, Charmin. It's so squeezably soft! - Irresistibly soft. - And that gentle fragrance. - Oh, no. Foiled again. Ladies, please. Hey, don't squeeze the Charmin. Narrator: Charmin bathroom tissue. Squeezably soft.